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About Rhiannon

Simplify, communicate, inspire.

My background spans design, UX strategy, and front-end development, giving me a full-spectrum view of the product lifecycle. I’ve led UX initiatives in cross-functional teams, facilitated stakeholder alignment, and worked hands-on across research, IA, interface design, and implementation. Whether I’m building a design system or leading workshops with clients, I approach every project with the same priorities: simplify complexity, communicate clearly, and inspire confidence — for users and for teams.

I thrive in collaborative environments where good process enables creativity, and where user needs are balanced with business outcomes.

NNg-CertificationBadge

UX Certified, Neilson Norman Group NN/g 

ID: 1047513 | January 2022

My approach

My work is grounded in a deep understanding of how digital products are built — and more importantly, how people use them. 

I bring a rare combination of creative UX thinking and structured delivery experience, shaped by curiosity and years of hands-on involvement at every stage of the process.

Process-Focused

Process-focused

I’ve developed fluency across the project lifecycle, from discovery and strategy to launch and post-launch support.

Collaborative

Collaborative

I champion transparency and open communication, encouraging smarter, more informed decision-making.

Scrappy

Scrappy but strategic

I adapt to complex team dynamics, from lean teams to large-scale enterprise environments, while keeping the big picture in focus.

Project life-cycle skills and expertise

ConsultationWS

Consultation & discovery workshops

I lead early-stage workshops that uncover business objectives and user needs, establishing a clear roadmap and shared direction.

  • UX Strategy & Roadmapping
  • Top Task & Goal-Alignment Workshops
  • Comparative & Gap Analyses
Research

Research, testing & validation

I conduct foundational and iterative research to inform design decisions and guide product direction.

  • Tree Testing, Interviews, and Surveys
  • Journey Mapping & User Flows
  • Experience & Content Audits
IA

Information architecture & content modelling

I design logical, user-centered information structures that support both user navigation and content governance.

  • Content Inventory and Mapping
  • Sitemaps & Wireframes
  • UX Copywriting Best Practices and Governance Support
UI

User interface design

I combine UX structure with visual design fluency to deliver accessible, brand-aligned UI that’s ready for development.

  • Responsive and Adaptive Design Mockups
  • WCAG 2.2 AA Accessibility Compliance
  • Design Systems and Component Libraries
Dev

Development support

With a front-end background, I help bridge the design–dev gap through documentation, check-ins, and hands-on technical support.

  • Agile and Waterfall Process Methodologies
  • Front-end HTML + CSS Background
  • UX Copywriting Review
QA

Quality assurance & launch

I comfortably lead and participate in QA and UAT processes, ensuring everything meets UX, content, and accessibility standards.

  • Process Management
  • Content Team Training
  • Launch Support

Industry specializations

Health & Pharma  |  Professional Services  |  Higher Education

Health & Pharma

Professional Services

Higher Education

Experience

ChangeMakers
Associate Director of UX · Jun 2024–Present
Senior UX/UI Designer · May 2022–Nov 2022

Revolve
Senior UX/UI Designer · May 2020–May 2022

Trampoline
Intermediate Designer · 2019–2020

Prime Creative
Digital Marketing Designer · 2014–2019

Education

Bachelor of Design

NSCAD University (Honours), 2009–2013

UX Certification — Nielsen Norman Group NN/g

ID: 1047513 | January 2022
Courses include: Lean UX & Agile, Web UX, One-Person UX Teams, Usability Heuristics, and more.

Ongoing Professional Development

  • Human Skills for Managers Professional Certificate, LinkedIn Learning (2025)
  • Change Management Professional Certificate, LinkedIn Learning (2025)
  • WCAG A11y 101: Workshops for Content Writers and Designers, Knowbility (2024)
  • Advanced Google Analytics Certification, Google Academy (2019)
  • Mobile Sites Certification, Google Academy (2019)
  • UX Bootcamp, 20/20 Experience Design (2019)
  • Front-end fundamentals with JavaScript, Lighthouse Labs (2018)

Let’s chat

Reach out to grab a coffee! (real or virtual)