About Rhiannon
Simplify, communicate, inspire.
My background spans design, UX strategy, and front-end development, giving me a full-spectrum view of the product lifecycle. I’ve led UX initiatives in cross-functional teams, facilitated stakeholder alignment, and worked hands-on across research, IA, interface design, and implementation. Whether I’m building a design system or leading workshops with clients, I approach every project with the same priorities: simplify complexity, communicate clearly, and inspire confidence — for users and for teams.
I thrive in collaborative environments where good process enables creativity, and where user needs are balanced with business outcomes.

UX Certified, Neilson Norman Group NN/g
ID: 1047513 | January 2022
My approach
My work is grounded in a deep understanding of how digital products are built — and more importantly, how people use them.
I bring a rare combination of creative UX thinking and structured delivery experience, shaped by curiosity and years of hands-on involvement at every stage of the process.

Process-focused
I’ve developed fluency across the project lifecycle, from discovery and strategy to launch and post-launch support.

Collaborative
I champion transparency and open communication, encouraging smarter, more informed decision-making.

Scrappy but strategic
I adapt to complex team dynamics, from lean teams to large-scale enterprise environments, while keeping the big picture in focus.
Project life-cycle skills and expertise

Consultation & discovery workshops
I lead early-stage workshops that uncover business objectives and user needs, establishing a clear roadmap and shared direction.
- UX Strategy & Roadmapping
- Top Task & Goal-Alignment Workshops
- Comparative & Gap Analyses

Research, testing & validation
I conduct foundational and iterative research to inform design decisions and guide product direction.
- Tree Testing, Interviews, and Surveys
- Journey Mapping & User Flows
- Experience & Content Audits

Information architecture & content modelling
I design logical, user-centered information structures that support both user navigation and content governance.
- Content Inventory and Mapping
- Sitemaps & Wireframes
- UX Copywriting Best Practices and Governance Support

User interface design
I combine UX structure with visual design fluency to deliver accessible, brand-aligned UI that’s ready for development.
- Responsive and Adaptive Design Mockups
- WCAG 2.2 AA Accessibility Compliance
- Design Systems and Component Libraries

Development support
With a front-end background, I help bridge the design–dev gap through documentation, check-ins, and hands-on technical support.
- Agile and Waterfall Process Methodologies
- Front-end HTML + CSS Background
- UX Copywriting Review
Quality assurance & launch
I comfortably lead and participate in QA and UAT processes, ensuring everything meets UX, content, and accessibility standards.
- Process Management
- Content Team Training
- Launch Support
Industry specializations
Experience
ChangeMakers
Associate Director of UX · Jun 2024–Present
Senior UX/UI Designer · May 2022–Nov 2022
Revolve
Senior UX/UI Designer · May 2020–May 2022
Trampoline
Intermediate Designer · 2019–2020
Prime Creative
Digital Marketing Designer · 2014–2019
Education
Bachelor of Design
NSCAD University (Honours), 2009–2013
UX Certification — Nielsen Norman Group NN/g
ID: 1047513 | January 2022
Courses include: Lean UX & Agile, Web UX, One-Person UX Teams, Usability Heuristics, and more.
Ongoing Professional Development
- Human Skills for Managers Professional Certificate, LinkedIn Learning (2025)
- Change Management Professional Certificate, LinkedIn Learning (2025)
- WCAG A11y 101: Workshops for Content Writers and Designers, Knowbility (2024)
- Advanced Google Analytics Certification, Google Academy (2019)
- Mobile Sites Certification, Google Academy (2019)
- UX Bootcamp, 20/20 Experience Design (2019)
- Front-end fundamentals with JavaScript, Lighthouse Labs (2018)
Let’s chat
Reach out to grab a coffee! (real or virtual)